Communication strategy
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Social Media
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Public Relations
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Event- and Projektmanagement
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‘Out of the box’ Thinking
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Communication strategy >>> Social Media >>> Public Relations >>> Event- and Projektmanagement >>> ‘Out of the box’ Thinking >>>
From Wine-Lover to Wine-Lover,
from Foodie to Foodie,
from Heart to Heart.
As a certified food and wine lover, I don’t just work in the international wine and gastronomy industry—I’ve been an active part of it for decades. My close collaboration with winemakers, artisan producers, wine merchants, and restaurateurs across Europe and overseas has shown me one thing: wine is more than just a product. It is culture, emotion, and, above all, communication.
With my extensive experience in strategic communication and wine tourism, I help wineries tell their stories authentically and position their offerings effectively. Especially for those new to wine tourism, I develop tailored concepts and strategies to showcase their unique character and create memorable experiences for their visitors.
Whether through words and storytelling, images, or film, I bring out the essence of a product, a business, or a person. With communication that comes from the heart. From someone who lives and works at the very heart of the world of taste.
„Finding the essence, the precious and beautiful, making it accessible and sharing it with people is what drives me.”
— Caroline Derler
SERVICES
— Communication Strategies
— Winetourism Consulting
— Content Production: Print and digital, editorial and film
— Social Media Management
— Public Relations
— Community Building: Positionierung via Food & Wine Brands
— Event- and Project management
We need courageous, sustainable winemakers and artisans.
Therefore I work and communicate.
Exploring the world through wine and food.
